Can you introduce ProAc in a few words?
Manufacturer and Exporter of ProAc Loudspeakers. The ProAc brand was formed in 1979 by Celef Audio International Ltd, today we are based in Brackley Northamptonshire UK, we are a family run business with 3 generations working together and a total of 12 employees most who have been with us for over twenty years.
Who are you? What is your role within ProAc?
I am Stewart Tyler the founder and CEO of Celef Audio International Ltd and ProAc Loudspeakers, I am also Head Designer.
How did you get into the hi-fi industry?
I have always been interested in sound and I had been experimenting in speaker design, I presented a pair of Loudspeakers I had designed to a local HiFi shop that had shown interest and after this they requested to sell them in their shop. The first batch of 9 pairs sold quickly and after this another shop showed interest and it built up from here.
Has music always been important to you?
From an early age music has always been very important to me.
Tell us about your technological choices or innovations.
I have always stuck to the same type of cabinet design, these are usually thin walled heavily damped designed units, many people do not use this because of the cost.
We are also active in trying new material for cone design for units to achieve the desired results.
What’s the process while developing a new product?
We start by deciding where we wish to improve our range we then look at what type of cabinet is to be used and which drive units, we build a prototype and start with measurements and listening, we make adjustments where we think they are needed and many more hours of listening follow. A new model can be in development for a couple of years before we are ready to release it.
What do you think makes a hi-fi product successful?
I think that successful products are usually so because of good marketing, the fact that we are a long-standing company with a very loyal customer base who we find often come back to us.
Which product(s) makes you especially proud, and why?
No particular one of our loudspeakers makes me prouder than another, each one when it is finished is a great moment. We are happy that we have achieved what we set out to and we are always excited to see how they are received.
What is the most beautiful hi-fi system you have listened to?
Sound reproduction that I find to be accurate moves me more than the cost of a system. I do like valve pre amps though!
I do not get to listen to music very much at home as I do a vast amount of listening to music all day long at work especially when Im working on a new design. My system that I do have at home is made up of ProAc D80 loudspeakers, a 35-year-old Cambridge P50, Mackintosh valve amplification and a special Michell Gyro deck for Vinyl.
Can you talk about your first audiophile emotion or a legendary hifi product?
The first emotional experience with music was at the Royal Albert Hall Live playing Stravinsky Right of Spring.
Can you quote an or a few albums that you love?
I have too many albums that I like and I wouldn’t put one over another, however if you asking for the best LP for demonstration I find anything from James Taylor fits the bill.
How do you see the evolution of the industry?
It is very difficult to guess how the HiFi industry will change over the coming years, it depends on if Hifi Two channel enthusiasts carry on buying this type of equipment or if streaming becomes more prevalent, we find that this type of equipment is made for convenience over sound quality.
What’s your opinion about vinyl comeback?
When CD came out people thought this would be the end of Vinyl. The revival of vinyl started as a bit of a novelty to the generation that had not experienced it. It has built from there now and we have noticed an increasing amount available to buy, we have also noticed at exhibitions/demonstrations vinyl has grown in popularity once again, for us it never went out of fashion!
What’s your opinion about digital hi-res audio?
Very good digital players are acceptable in my opinion however our choice is vinyl over anything else.
Which musician, living or dead, would you love to meet?
There are too many talented people to name!
Is it necessary to be rich to be audiophile?
When I started, I did not have very much money, this was another aspect to me building my own loudspeakers as I could not afford to buy the ones I really wanted. I think that you do not have to be rich to be able to achieve the sound you are looking for, I have heard systems that have costed hundreds of thousands and been disappointed.
More about ProAc Loudspeakers
Official website: https://www.proac-loudspeakers.com/
Latest tweets :